As readers move from traditional hardbound books to digital books for the various e-readers available now and in the future, one thing hasn’t changed over the years, the reader’s expectations. They expect a level of quality when they spend their money to purchase a hard copy, or time downloading a digital book.
What readers expect:
- Characters they can empathize with
- Believable Dialogue
- Good editing
- Deep POV
- Tight writing
- Good word choice
- Proper use of nouns, verbs, and adjectives
- Proper grammar
- Proper punctuation
- Proper spelling
- Words that don’t send the reader to the dictionary
- A book that doesn’t bore the reader
This is only a short list, but you get the idea. Readers are author’s best friend or their worst enemy, the author makes the difference by the words in their story, how well the edited the manuscript is, and the author proofreads it before it reaches the reader.
Some may think this is a lot to ask, but consider the fact, the author’s reputation is on the line with every piece of writing they prepare for consumption by readers. This could be a blog about the book, a viral book tour, an author’s web site, a press release about their book or any piece of copy.
Authors need to take readers seriously. Word of mouth advertising is still the best form of advertising. How will the reader talk about your books, authors? Will they give it thumbs up or thumbs down because there are errors? It’s your choice authors.
Freelance Writer, Blogger, Editor, Reviewer