Cheryl C. Malandrinos is a freelance writer and award-winning editor. She is the author of four children’s books including, A Christmas Kindness, released by 4RV Publishing. A blogger and book reviewer, she is a member of SCBWI and lives in Massachusetts with her husband and three adult children. Visit Cheryl's website at https://ccmalandrinos.com or her children’s book blog at https://childrensandteensbookconnection.wordpress.com
Information to help others become better readers, writers, designers, and illustrators
Thursday, April 25, 2024
Growing Beyond Rejection
Wednesday, April 10, 2024
Increase Writing Productivity with Friction
Cheryl C. Malandrinos is a freelance writer and award-winning editor. She is the author of four children’s books including, A Christmas Kindness, released by 4RV Publishing. A blogger and book reviewer, she is a member of SCBWI and lives in Massachusetts with her husband and three adult children. Visit Cheryl's website at https://ccmalandrinos.com or her children’s book blog at https://childrensandteensbookconnection.wordpress.com
Tuesday, March 26, 2024
First Quarter Writing Goals Review
- What did I accomplish?
- How did I handle the obstacles that came my way?
- Are there tasks carrying over into the next quarter?
Cheryl C. Malandrinos is a freelance writer and award-winning editor. She is the author of four children’s books including, A Christmas Kindness, released by 4RV Publishing. A blogger and book reviewer, she is a member of SCBWI and lives in Massachusetts with her husband and three adult children. Visit Cheryl's website at https://ccmalandrinos.com or her children’s book blog at https://childrensandteensbookconnection.wordpress.com
Friday, January 26, 2024
Productive Ways to Take A Break from Writing
- Schedule a monthly massage
- Take a yoga class
- Engage in 10-minute workouts
- Take a vacation or go away for a weekend
- Get together with a fellow writer
- Explore a new hobby
- Change your routine
- Visit a museum or art gallery for inspiration
- Try your hand at fanfiction
- Explore journaling
- Start a blog
- Create an author newsletter
Cheryl C. Malandrinos is a freelance writer and award-winning editor. She is the author of four children’s books including, A Christmas Kindness, released by 4RV Publishing. A blogger and book reviewer, she is a member of SCBWI and lives in Massachusetts with her husband and three adult children. Visit Cheryl's website at https://ccmalandrinos.com or her children’s book blog at https://childrensandteensbookconnection.wordpress.com
Tuesday, January 9, 2024
Reflecting on Your Writing Year
- How did I do?
- What did I accomplish?
- How did I handle the obstacles that came my way?
- Are there tasks I am carrying over into the new year?

Cheryl C. Malandrinos is a freelance writer and award-winning editor. She is the author of four children’s books including, A Christmas Kindness, released by 4RV Publishing. A blogger and book reviewer, she is a member of SCBWI and lives in Massachusetts with her husband and three adult children. Visit Cheryl's website at https://ccmalandrinos.com or her children’s book blog at https://childrensandteensbookconnection.wordpress.com
Tuesday, December 26, 2023
Happy New Year!: Writing Resolutions for 2024
The new year is almost here. Maybe you're contemplating your new year's resolutions right now. Many of us set the usual ones: eat healthier, exercise more, reduce stress. It is also a good time to consider your writing resolutions. Though you can do this any time throughout the year, January often inspires and motivates us.
Here are some resolutions for writers:
Read More
Reading is a more fun way of saying market research. Read, especially in the genre you write, so you can learn what is selling well in your genre and where your book would fit into the market. This will also allow you to check out book covers and titles and how these books are marketed. While there is more to market research than this, reading more books is a good start.
Create a Regular Writing Schedule
Creating a regular writing schedule encourages the discipline of writing. If it didn't work, why would NaNoWriMo be so popular? The reason I don't say create a daily writing schedule is because that might not be realistic for everyone. But, whether you have one day, three days, or seven days available to write each week, sticking to your schedule will encourage you to write more.
Find an Accountability Partner
Often called writing buddies, these fellow writers keep us accountable and help us reach our goals. When I joined a local writing group, we were expected to bring a chapter with us to read each meeting. No one wanted to be the person without a chapter. Regular check-ins with your accountability partner will keep you on track.
What are some writing resolutions you are setting for 2024? How are you planning to succeed in the new year?

Cheryl C. Malandrinos is a freelance writer and award-winning editor. She is the author of four children’s books including, A Christmas Kindness, released by 4RV Publishing. A blogger and book reviewer, she is a member of SCBWI and lives in Massachusetts with her husband and three adult children. Visit Cheryl's website at https://ccmalandrinos.com or her children’s book blog at https://childrensandteensbookconnection.wordpress.com
Wednesday, December 13, 2023
Creating A Startup or Business Plan for Your Writing Career
- Goals - S.M.A.R.T. goals to provide direction and motivation
- Resources - capital, technology, personnel, and time
- Market analysis - knowing your target market and how to reach them
- Competition analysis - understanding your competition and how to set yourself apart
- Financials - money needed to start, projected income, and projected expenses

Cheryl C. Malandrinos is a freelance writer and award-winning editor. She is the author of four children’s books including, A Christmas Kindness, released by 4RV Publishing. A blogger and book reviewer, she is a member of SCBWI and lives in Massachusetts with her husband and three adult children. Visit Cheryl's website at https://ccmalandrinos.com or her children’s book blog at https://childrensandteensbookconnection.wordpress.com
Wednesday, November 22, 2023
NaNoWriMo Lessons
NaNoWriMo is nearly 75% over. Shocking how quickly time goes by. How are you doing with your writing? Did you decide to participate? Did you plot it out or come up with an idea and run with it?
Admittedly, I've never been a huge fan, but there is so much to gain if you commit to writing for thirty days.
Planning
Maybe some writers can have an idea in their heads and run with it. I'm not sure there are many of those out there who are successful. After all these years of being a total panster, I've discovered sometimes you need more than just the idea or a few character sketches.
This year's approach involved following a process of creating a synopsis, scene settings, a list of characters and their story arcs; outlining the plot, subplots, and inciting incidents; and then developing numerous scenes, so that when writing began, the words flowed easier.
Discipline
It can take an average of 30 to 60 days to change a bad habit, and longer than two months to create a habit. When you have only 30 days to reach 50,000 words, you need to hit 1,667 daily or be willing to make up the gap the next day.
Daily writing has numerous benefits. It helped me write faster than ever before, even if I am still slower than I would like. Other known benefits include:
- Becoming more aware of overused words and phrases
- Learning what your writing style is
- Giving you a sense of accomplishment
- Potentially making you more money

Cheryl C. Malandrinos is a freelance writer and award-winning editor. She is the author of four children’s books including, A Christmas Kindness, released by 4RV Publishing. A blogger and book reviewer, she is a member of SCBWI and lives in Massachusetts with her husband and three adult children. Visit Cheryl's website at https://ccmalandrinos.com or her children’s book blog at https://childrensandteensbookconnection.wordpress.com
Wednesday, November 8, 2023
Writing Inspiration and Check-in
Write what should not be forgotten. ~ Isabel Allende
To live a creative life, we must lose our fear of being wrong. ~ Joseph Chilton Pearce
Writing, to me, is simply thinking through my fingers. ~ Isaac Asimov
A book is a dream you hold in your hand. ~ Neil Gaiman
What will you write today? What will you write tommorow?

Cheryl C. Malandrinos is a freelance writer and award-winning editor. She is the author of four children’s books including, A Christmas Kindness, released by 4RV Publishing. A blogger and book reviewer, she is a member of SCBWI and lives in Massachusetts with her husband and three adult children. Visit Cheryl's website at https://ccmalandrinos.com or her children’s book blog at https://childrensandteensbookconnection.wordpress.com
Tuesday, October 24, 2023
How to Stay Productive During the Holiday Season
I admit it. Shopping, baking, wrapping gifts, and sending holiday cards, along with everything else I have to do, makes me want to hide in bed until after the new year. But, I need this little thing called money that keeps the roof over our heads, so I keep writing.
Here’s my advice. Don't let the holidays derail your writing progress. Adjust your expectations and stay focused on your goals.
Adjust Expectations
Many of us have this Currier and Ives picture perfect holiday in our minds, and we kill ourselves trying to achieve it.
Stop a minute and think back to the holidays of your childhood. Did it bother you if Mom burnt the cookies or if the house next door had more lights hanging from it than yours did? Probably not.
Here are a few ways you can simplify your holidays:
- Focus your energy where it belongs: on family and friends. Instead of rushing around to make everything perfect, be okay with good enough.
- Don’t be afraid to ask for help. Your family will be more than happy to lend a hand if they know it means spending more time with you.
- Trim back your holiday card list or consider sending postcards. I used to mail out over one hundred cards a year with handwritten notes inside. Then it happened: the year I just couldn’t do it. So, I pulled the previous year’s cards and only mailed cards to people who had sent us one that year. Postcards are a cheaper alternative when you want to send a quick note to someone you don’t see very often.
- Many online retailers offer free shipping during the holidays, so you can shop from home while taking a break from your writing. You save gas, don’t have to deal with crowds, and can easily get back to your writing schedule. Shopping local can also help. Commit to shopping at small businesses for one day out of the holiday season.
It’s easy to lose track of your writing goals while preparing for the holidays. Now, more than ever, it’s important to write out a to-do list each week. Time block your calendar so that writing time stays part of your routine.
Be realistic and plan ahead, knowing you have more on your plate this time of year. By November, I don’t take on additional writing assignments or book reviews. This leaves me wiggle room for those added holiday chores and more time to spend with those I care about.
Preparing for the holidays doesn’t mean you can’t find the time to write. Adjusting expectations and focusing on writing goals can simplify your life and help you write, even during busy times.

Cheryl C. Malandrinos is a freelance writer and award-winning editor. She is the author of four children’s books including, A Christmas Kindness, released by 4RV Publishing. A blogger and book reviewer, she is a member of SCBWI and lives in Massachusetts with her husband and three adult children. Visit Cheryl's website at https://ccmalandrinos.com or her children’s book blog at https://childrensandteensbookconnection.wordpress.com
Wednesday, October 11, 2023
Tips to Increase NaNoWriMo Productivity
NaNoWriMo kicks off in 21 days. Can you believe it! Are you ready?
We've already discussed how to add a large writing project like NaNoWriMo into your jam-packed schedule. Now, it's time to plan ahead, consider how to eliminate distractions and time wasters, and make sure you get enough rest.
Plan ahead
Planning ahead is vital to creating a realistic writing schedule. Some ways you can plan ahead before tackling NaNoWriMo are:
- Spend a few hours preparing menus for each week of November, including your holiday menu (if it applies).
- If you’ll be entertaining, ask friends and family if they would be willing to bring a food dish.
- Shop in bulk to cut back on errands to pick up food, household items, and office supplies.
- Consider ordering holiday cards and envelopes pre-printed.
- Time block your calendar, adding NaNoWriMo writing time into your most productive timeframe.
Eliminate distractions and time wasters
Distractions and time wasters can threaten any project, no matter the size. It
is especially important when approaching NaNoWriMo to eliminate activities that steal time from your writing. Here are some tips to help:
- Set aside a specific time during the day to return phone messages and emails. Discipline yourself not to check email or surf the Internet when you should be writing.
- Share your time-blocked calendar with family members before you start NaNoWriMo, so they will know when you're writing.
- Find a private place where you feel most productive and inspired to write.
- Hang a "writing in progress" or "writer at work" sign on your door or put a tent card on your desk, asking family ahead of time not to interrupt you unless it's an emergency.
- If you have young children who require care, have books, crafts, or other items to entertain them during writing time.
Rest up
One thing that will help with stress- and time-management during NaNoWriMo is getting enough rest. Burning the candles at both ends helps no one, and certainly not your writing. Get the required amount of sleep each night so that you’ll have a well-rested mind to tackle writing and anything unexpected that comes your way. Add bedtime to your calendar.
Don't wait until the last minute to prepare for NaNoWriMo. Plan ahead, think of ways to eliminate what can pull you away from writing, and schedule bedtime into your calendar so you get enough rest leading up to and while you are participating in NaNoWriMo.
Good luck to all who will participate in 2024!

Cheryl C. Malandrinos is a freelance writer and award-winning editor. She is the author of four children’s books including, A Christmas Kindness, released by 4RV Publishing. A blogger and book reviewer, she is a member of SCBWI and lives in Massachusetts with her husband and three adult children. Visit Cheryl's website at https://ccmalandrinos.com or her children’s book blog at https://childrensandteensbookconnection.wordpress.com
Wednesday, September 27, 2023
Tackling the Big Gorilla: Tips for Adding NaNoWriMo to Your Jam-Packed Schedule
Can a writer add a large project like NaNoWriMo into an already jam-packed schedule?
To answer that question, you must consider the commitments you already made. Then you can create a realistic schedule that allows you to add in such a project.
The first thing to do is take out a piece of paper or fire up your computer and make three columns: home, work, and volunteering. Under each heading, list all you have to do for the month of November, noting deadlines where necessary. Then the actual work begins.
Review each item on your to-do list to see if it’s something you can delegate or change the deadline. You must also consider if you have the time to dedicate to volunteering. Let’s talk more about these steps.
Delegate What You Can
The easiest way to remove things from your to-do list is to delegate. Gasp! You mean I am expected to allow someone else to handle things I only trust myself to do?
Though it is tough to give up control, unless you want the entire month to pass by in a stress-filled blur, you need to ask for help. You can delegate household chores, errands, even meal preparation to other members of your household. Even small children can help keep the living areas of your home clean by picking up their messes before bedtime.
Are These Firm Deadlines?
Adding a big writing project may require you to adjust deadlines for smaller projects. This should not be done without giving it a great deal of thought. Some things to consider are:
- What is the impact on my
relationship with this client if I ask for an extension?
- Have I asked this client for an
extension in the past?
- What is the impact on my overall business if I can’t meet this deadline?
- What is the impact of this new writing project on my overall business?
Once you’ve damaged a relationship, it takes a tremendous amount of work to repair it. Constantly asking for extensions gives the impression that this client isn’t important to you.
On the flip side, if a large project will have a positive impact on your overall career, it can be worth making it happen. If it becomes necessary to move a deadline, let clients know in plenty of time and be ready to offer them a new “firm” deadline for the completion of their projects.
Do I Have Time to Volunteer?
Review your volunteering list for November. Is it realistic to be involved in those activities and commit to a large writing project at the same time? If it isn't, but you're committed to NaNoWriMo, you might have to say that dreaded two-letter word. No can be difficult to say, but you’re only saying no for the duration of this writing project, not forever.
If you decide to tackle the big gorilla of NaNoWriMo, making a realistic schedule will increase your productivity.

Cheryl C. Malandrinos is a freelance writer and award-winning editor. She is the author of four children’s books including, A Christmas Kindness, released by 4RV Publishing. A blogger and book reviewer, she lives in Massachusetts with her husband and three adult children. Visit Cheryl's website at https://ccmalandrinos.com or her children’s book blog at https://childrensandteensbookconnection.wordpress.com
Tuesday, September 12, 2023
Back to School with 4RV Publishing
From letters A to Z,
Tuesday, August 8, 2023
Marketing Plan for Holiday Season Book Selling
Vivian's post about attending book fairs, festivals, and craft shows reminded me that fall is coming, and before we know it, the holidays will be here. It is estimated that one in four books is sold during the holiday season.
Have you started your holiday season marketing plan? If not, here are some ideas to get you started.
- Make sure all your book descriptions are current
- Update your author bio
- Verify links to purchase your books are operational (broken links disappoint potential readers)
- Schedule your social media posts in weekly or monthly blocks
- Plan emails to your readers with giveaways for their loyal readership
- Check your local paper for selling opportunities like craft fairs
- Prepare a budget for paid advertising
- Order your book supply for events early so that you have them in time
- Create or order promotional materials for events ahead of time

Cheryl C. Malandrinos is a freelance writer and editor. She is the author of four children’s books including, A Christmas Kindness, released by 4RV Publishing. A blogger and book reviewer, she lives in Massachusetts with her husband and three adult children. Visit Cheryl's website at https://ccmalandrinos.com or her children’s book blog at https://childrensandteensbookconnection.wordpress.com
Book Fairs, Festivals, Craft Shows
Authors face a difficult task AFTER they finish a book and it's published. What could that be, you say? Promoting and selling those books. Yes, authors are expected to promote and help sell their books even if they go through a traditional publisher. So, how does one do that? Book fairs, festivals, and craft shows offer an opportunity for authors to sell books and pocket more of the profit.
Where does a writer find a fair, festival or show? Look around the community, ask people, talk to other authors for suggestions. In my small community, several towns near by have harvest festivals each fall. The one in the town closest to me offers spaces at reasonable prices. The last year I attended, even with not nice weather, I sold quite a large number of books. Plus, I met people who wanted to know how to find my books and how to know when a new one came out. I had currents sales and possible future ones.
One thing I discovered, having a booth at a festival that doesn't feature books and authors or at a craft show bring in more sales than having a book at a book festival or any event with more than four or five authors. With a large number of authors selling books at the same place and time, customers often go to the authors they know or whose names are familiar. Therefore, customers are overwhelmed with the large number of offerings.
One author I know goes to some event almost every weekend, and he no longer has to work another job. He sells hundreds to thousands of dollars in books each event. It can be done.
Authors who have their books at a festival, fair, or show need to remember to interact with the attendees. No, I don't mean waylay them and try to twist their arms to buy. First, be friendly. Ask people passing by what they like to read. When they tell their interests, guide them to books you have that meet one of their interests. If you don't have a genre they prefer, tell them just a bit about what you write and tell them where they might find what they prefer. You may not sell one of your books, but you will impress someone who may tell someone about your books. If nothing else, they will be amazed at your honesty.
Promoting and selling your books may not be among your favorite things to do. You may hate marketing, but to be successful, you must. If James Patterson, as famous as he is, must promote his books, those of us not in the same lofty sales bracket must do much more than he does. Therefore, we need to find opportunities. Books fairs, festivals, and craft shows can be what works for you.
Vivian Zabel
Author, editor, publisher
VivianZabel.website
Tuesday, July 25, 2023
Summer Reading with 4RV Publishing
One of the recommended ways to stop the summer slide--a loss of learning gains during the summer months--is for your child to read at least 20 minutes a day. Here are some reading suggestions from the 4RV Publishing Bookstore.
Sunday, July 16, 2023
Congratulations to 4RV Publishing's President Vivian Zabel for Cupid Awards Win!
Please join us in congratulating Vivian Zabel, President of 4RV Publishing, on her recent Cupid Awards win! The Cupid Awards are overseen by the Oklahoma Romance Writers Guild. Zabel's unpublished short story, "And the Winner is..." took the top honor in the Non-romance with Strong Romantic Plot category.
To learn more about Vivian and her books, please visit her website at http://www.vivianzabel.website or her author page on the 4RV Publishing website at http://www.4rvpublishing.com/vivian-zabel.html
Tuesday, July 11, 2023
Writing Superpowers - Foreshadowing & Eliminating Inconsistencies
Cheryl C. Malandrinos is a freelance writer and editor. She is the author of four children’s books including, A Christmas Kindness, released by 4RV Publishing. A blogger and book reviewer, she lives in Massachusetts with her husband and three adult children. Visit Cheryl's website at https://ccmalandrinos.com or her children’s book blog at https://childrensandteensbookconnection.wordpress.com
Wednesday, June 28, 2023
Writing Superpowers - Point of View
What is your favorite point of view to read and to write? What are your biggest struggles with writing from your chosen point of view?
Cheryl C. Malandrinos is a freelance writer and editor. She is the author of four children’s books including, A Christmas Kindness, released by 4RV Publishing. A blogger and book reviewer, she lives in Massachusetts with her husband and three adult children. Visit Cheryl's website at https://ccmalandrinos.com or her children’s book blog at https://childrensandteensbookconnection.wordpress.com






























