"Someone is sitting in the shade today because
someone planted a tree a long time ago."
By Karen Cioffi
This Warren Buffet quote inspires me. It's simple, yet so amazingly powerful.
1. A tiny seed can create something as massive as a tree, even a sequoia tree.
Think of the giant sequoia tree in California, USA. It averages around 26 feet in diameter, weighs around 4,189,000 lbs. and reaches heights of 275 feet. According to Wikepedia, "Record trees have been measured to be 311 feet in height and over 56 feet in diameter. The oldest known giant sequoia based on ring count is 3,500 years old."
The seed of the sequoia tree is 0.16–0.20 inches long, 0.039 inches broad, and 0.039 inches wide.
Hard to imagine, isn't it.
Well, this can easily relate to writing, to content marketing, to business . . . to just about everything in your work and life.
Small positive actionable steps, no matter how tiny, can create massive results. You may think your writing and marketing efforts aren't moving you forward, but think of how long it takes that tiny seed to grow into that tree that gives shade.
2. Basic action steps to move your author/writer platform forward.
A. Everyone selling something online needs a website. So, the very first step is to create one or have one created.
B. Make your website work for you by publishing blog posts to it regularly. This strategy will create visibility, bring people to your site, build your authority in your niche, and boost sales.
C. Share your blog posts on social media networks, such as GooglePlus, Twitter, and Facebook.
3. What you sow today can have benefits for many tomorrows.
Time will pass whether you take action or not. If you have an idea, take action now. Don't wait for tomorrow or until you have more time or until you have more money. Take action now. The benefits may turn out to be bigger than you could possibly imagine.
You may reap the benefits of your writing or content marketing or business efforts far into your future, so take that initial step. Or, maybe it's expansion that you're thinking about, or a new strategy.
Keep in mind though that every living thing needs sun, water, and food to grow. So, when you take that step (plant that seed), be sure to give it the nurturing it needs to become what you believe it can be.
Plant that seed today!
Karen Cioffi is an award-winning author, children’s ghostwriter, and content marketing instructor. Get weekly must-know writing and marketing information and more, right to your inbox. Join Karen Cioffi in The Writing World. (It’s all free!)