Do you use social media as part of your marketing and promotion?
First, what is social media?
Social Media is any online form of communicating which individuals employ; including blogs and microblogs like Twitter. Facebook, LinkedIn, and Google+ are social networking sites, of which there are many, and are a demarcation to "industrial media," referring to radio, television, and film produced by professionals in these areas of media.
Since we now have a basic definition of what social and network media, do you employ these on a regular basis to let readers know about you, your writing, available books, and your work in progress? If you don’t, why not?
If you are writing for yourself, social and network media may not be as important to you; but if you want to get your writing into the hands of others, social and network media should be as important to you as writing the book itself.
As an author, you need to contact reviewers to write and post reviews on blogs,as well as mention the book rating on micro-blogs and networking sites. Give reviewers a picture of the book cover for their book review blog.
These activities should be part of your promotion and marketing. You need to begin actively working on all forms of social and network media at the same time you begin writing your first draft.
Unless you have a secondary income other than your writing or are on a limited budget, it’s up to you to handle promotion on your own, rather than paying to have it done for you.
Social and network media is the new era of publishing for authors.